Graphic Designer based in NY

(site under construction)

Hahoe Folk Village   
Art Direction and Brand Identity

Brand identity project for Hahoe Folk Village — a UNESCO world heritage site. The graphic motif draws inspiration from the two distinctive architectural styles iconic of the village while alluding to the Korean character ‘ㅎ/H’ from 하회/Hahoe.

The modularity and curvature of the graphic identity allows for diverse possibilities and aims to capture the integrity and richness of the heritage site.

Creative direction, Brand Identity

Nonfiction is a lifestyle brand that celebrates the most honest self. With Projects was appointed to develop the product line in its entirety, from concept to execution including the naming, branding, creative direction, packaging and digital executions. The wordmark is arranged dynamically, creating various lockups assigned to each specific scent. The work was done at With Projects.

Elliott Green    
Creative Direction and Publication Design

Catalogue designed for artist Elliott Green showcasing archive of work accompanied with writings by David Ebony, John Yau, Jana Prikryl and others. This catalogue was published for his solo show at Pierogi Gallery in NYC, 2019, Under the Maproom. The work was done at With Projects NYC.

TDC 66 Communication Design Certificate of Typographic Excellence

DS+R    Spatial Design

This public sculpture is an interpretation of DS+R (Diller Scofidio + Renfro). Architects Scofidio and Renfro aim to rethink approaches of spatial temporality and revelation which are translated in this sculpture.